We are looking to get our new delivery vehicle wrapped. 2014 Mercedes Sprinter with a 170" Wheel Base. http://www.thesprinter.ca/en/sprint…f-170-wb/4 (use the arrows to rotate the van)
Most of our competitors have simple white vans with a logo - But we want something that will stand out from everyone else.
Right now our Van is white. Since our target market is a clean/corporate manager in their mid 30's we want to keep the branding simple & sharp, but not plain.
For an example of what I like, look at this years F1 Cars. Clean, distinct lines, and not too busy: http://www.f1colours.com/2014/03/14…e-verdict/
Solid colors - Try not to use a lot of gradients. Pattnerns/Textures are ok (carbon, circles,etc) But try to avoid gradients.
Color Palette: White, Dark Grey, Black, Florescent Green. The florescent green will have to be a solid color, zero gradient. The printer will apply everything else as a single wrap, then put the solid green color on top of the wrap.
Include: Logo, Phone number, website (kettnercreative.com), somehow highlight the fact that we provide Audio Visual Equipment & Service For Meetings, Conferences, Weddings, and Events.