Cumpston Sarjeant is an actuarial consulting firm. See our website (http://www.cumsar.com.au) for more information, but in general we operate in financial services, with our clients mainly comprising accountants and lawyers seeking quantitative analysis.
¿Qué te inspira y qué diseño imaginas para tu empresa?
Design a stand up banner (measuring 1200mm wide by 2150mm high) for Cumpston Sarjeant that can be used at financial seminars. The banner should be a visual compilation that simply acts to promote our company and will be displayed primarily as a sponsor banner at financial seminars, but should also be usable behind an information stand where flyers and additional information will be distributed (therefore, there may be circumstances where the lower portion of the banner will be covered or blocked).
A suitable starting reference is our website (http://www.cumsar.com.au), which employs a few elements including a dark blue heading block (with a cross hatch and spotlight shading effect). We do not currently have any specific imagery, symbolism or tagline associated with our firm, so there is creative scope to establish a suitable association within this banner or to diverge from the current graphical elements of our website. We would prefer to avoid generic “business person” and “number / formula / math” imagery though such designs will be evaluated on individual merits. Use of Optima Regular / Optimum Roman font for the “Cumpston Sarjeant” name ought to be retained, though the byline of “Consulting Actuaries” can be detached, omitted or varied at will.
We understand that the scope for this design is quite broad and will endeavour to provide detailed and prompt feedback on emerging designs to help hone the scope.
We are using this banner design competition as a means to establish a business relationship with a designer. There is the potential of a significant amount of ongoing work to generate brochures, letterheads, business cards, etc that have a consistent feel and appearance.
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