Based on further conversations after reviewing many great designs, we've decided that we would like the logo to depict joy above all else, by either having a person coming out of a box expressing joy, or holding a box and expressing joy, alongside the name of the brand "Saboriza" (on the side, above, below, etc., but have both the word and the icon).
To be clear, the logo design MUST include a box and person expressing joy.
To get a sense of the colors we like best, we've attached a color palette we'd like to use in creating a brand identity, that consists of shades of orange. Sample shade numbers are below:
Tomato - #f2632c
Coral - #ff8636
Sandy Brown - #ffb459
Khaki - #ffda97
We are seeking a logo that evokes the following emotions: joy and happiness first and foremost, but also comfort and convenience for having that joy delivered to your home. We would like the design to be simple and elegant. We would like the design to be open, not boxed in with any borders. We also attach a sample font that we like from a submitted design.
Thank you for your time in helping us design the Saboriza brand. We look forward to seeing your creativity!