I'm starting up as a freelance marketing consultant and copywriter and will be setting up a website to display my portfolio, reviews, services etc.
For this, I'd like to get a logo and social media collateral that matches my brand.
My logo would include an icon (I'm thinking a feather quill (writing), or a crown as my initials are HMS which also stands for 'her majesty's service', and it will have a small amount of text included.
The brand is to represent me as an individual, a professional consultant, whom small to medium sized businesses can call upon for small marketing/copywriting projects.
I like pastel colour schemes and a slight gold accent on things like the logo, I love whitespace. I also like pastel colours against charcoal backgrounds, but would like to have the flexibility to see it against charcoal and a pale/white colour.
I want the brand to be quite classy and understated from a colour point of view, which is why I like pastel colour schemes.
As I'm working alone without a team, I'm not looking to create a complex brand identity. My priority is to make my website/social media look sleek and professional, and to also be able to have an identity for my business cards etc.
Our population on the Isle of Man is under 85,000 people, so my success will depend very much on reviews and recommendations rather than a bold brand.
Please get in touch if you need any further information.
Thank you so much,