Project Overview: Design a unique piece of social media content that's (optimized for size) shareable on our Facebook page and Twitter. The image should clearly focus on the game day experience for NFL Sundays with a focus on our product and the people enjoying the game. The concept included below is a suggestion, but not a strict guideline. If you have a better way of getting that message across, please do it.
Product being promoted: Our HS120 HDMI splitter which allows you to take 1 input (Cable box, Gaming console, etc) and mirror the image on two screens. For game day purposes, this allows one to share the game on multiple screens so people can watch it in multiple rooms or from different angles in the room.
Timeline: We expect designs to be submitted within 5 business days and no later.
The 4 C's to making this a piece of rockstar design work.
Concept: Tie in our products with the NFL preseason launch
Content: (We are open to the best creative way to showcase this concept, feel free to come up with your own representation) Show a family watching the game on multiple TVS with the text "Score!" (With a football leather colored lettering) on the image. The text on the Facebook post itself would say "The NFL season has finally arrived. Get the ultimate #gameday setup by splitting the game onto multiple TVs at once with the HS120 HS120. Looks like you will have a full house on Gameday Sunday. Score!".
Customer: 18-40 males that like the NFL, Sunday Football, Sunday Night Football. We want them to feel like our product is the game day must have for the ULTIMATE MAN CAVE SETUP.
Connection: We want this to relate back to our brand while doing a tie in with our brand's products that can enhance that experience.