JackRabbit Sports is New York City's leading running store, and Brooklyn's only running store. We have a team helping at the Brooklyn Half Marathon in a few weeks, and over 60 of our staff will be wearing these shirts. We're also going to be selling these shirts in the store through the spring & summer.
We'd like to design a shirt that
a)Highlights our logo
b)expresses Brooklyn pride, and
c)appeals to runners.
Since we expect to sell the shirt in our stores, we do not want a shirt specific to this race. Instead, we're thinking of a more generic "Run Brooklyn" shirt that works year-round.
We are VERY open to creative ideas. We want runners to come up to us at the race and ask "Where can I buy one of those shirts!". We want anyone in Brooklyn who even thinks of themselves as a runner to come to our store to get one.
We are looking for a one color print, front only. We'll put our logo on the back of the shirt. We're planning to print in white, but are open to other colors as long as they fit with the shirt.
I have attached a picture of the blue shirt we have chosen. I've also attached our store logo, in Adobe Illustrator format.