Strength and Conditioning training facility. Offering a "bare-bones" (no frills- just heavy weights, hard work, blood, sweat, and no tears) approach to fitness, targeting customers from the military, law enforcement, and fighting communities.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We want to have a t-shirt designed that embodies the ideals of CrossFit (unconventional fitness training preparing you for the unknown and unknowable). We want the quote "Be strong be a leader, be weak be a slave." somewhere on the shirt. We would prefer an image of a soldier/warrior or the like to be included, but will accept a design without this if it hits us. We intend to sell these shirts with the profits going to support the Wounded Warrior Foundation.
Target audience is not age specific, usually of higher educational background, obsessive about fitness, and overly patriotic. Not easily offended, and driven to better themselves regardless the physical sacrifice.
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