¿Qué idea tienes, qué estilo te gusta para tu t-shirt?
Some brands we admire:
Billabong, Rip Curl, ONeill, and Hurley, to name a few. We like the surfing ethos, so it should feel active and young.
• A t-shirt design, front and back.
• T-shirt should be unisex, i.e., something that both men and women would feel cool wearing.
• One to three colors
• Should include website address: http://www.oceanbluedivers.com but small, perhaps on the back under the collar, somewhere it can be seen but not dominant.
• May, but does not have to include:
o Logo or elements of the logo, including the tag line “Dive the Adventure”
o Artistically rendered images of divers
o Ocean elements, including fish, especially sharks, manta rays, turtles, etc., but any other ocean elements, like waves.
Lo que debe evitarse
• Should not include:
o The word “Divers” as the brand is simply “Oceanblue” (one word, small “b,” no abbreviations) – the word “dive” is ok as in “Dive the Adventure”
o No pirates, no skulls and crossbones; current day dive apparel tends to have this really stupid pirate and bad joke ethos: “Divers go deeper,” and “The beatings will continue until morale improves.” We want to avoid that like the plague.
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