Hello Awesome Designers!
Here is the brief for this work:
The is going to be a t-shirt, sold to women, who love riding horses.
The text on the t-shirt is:
A gym membership? It's called barn chores!
(Meaning: Barn chores are physical activities that horse riders need to do around the barns [where horses are kept]. This is a funny way to say that girls who ride horses don't need a gym membership, because they get enough workout just by doing the barn chores.
Tip: Google "barn chores" and click to "Images" to get a sense what these kind of activities are.)
What is required on the shirt:
(1) The text "A gym membership? It's called barn chores!" in clearly legible way
(2) Graphics that make the text come alive and make the t-shirt so attractive that they can't resist but buy it immediately!
Graphics can be a lot of things...You can show a girl doing a particular barn chore, you can show different barn chores around the text, you can use references to muscles, gyms, gym memberships, etc. Incorporating a horse to the graphic may also be a good idea. It's up to you!
Important thing is that we want to SELL this t-shirt to horse rider women. So whatever you make, keep in mind that it has to be wearable! So ask yourself a question "Would a women wear this t-shirt?" If the answer is no, please don't submit your design, but come up with a new design.
I've enclosed the mock-up of the t-shirt. Ideally you use this mock-up.
The MAIN reason we're running this competition is to find YOU, our amazing, reliable and cool future-designer who can work with us on our other t-shirt designs, in the same market (targeting horse-riding women).
Please ONLY submit if you are interested working with us on the long term and preparing more such designs. We are not looking for a one-night-stand. :) Do this job well and you'll get a lot more designs!
Bonus: this design will be tested IN LIVE! With other words, we'll advertise it for horse-lover women to see how they react to your design!
Are you up for the challenge? We'd love to have you in this contest and would be thrilled to receive your creative & amazing design! :)
If you have any other questions, please do let us know.
Catch up soon,
Attila & the Team