¿Qué idea tienes, qué estilo te gusta para tu t-shirt?
We give a free t-shirt to all of our travelers (average age – 50s/60s) who go on our trips. These will be worn on our active adventures around the world (treks, safaris, walking trips, etc.). Here's our current t-shirt that it will replace: https://www.wildernesstravel.com/toucan/discount
Our logo is a toucan. We would like to incorporate a toucan into the design, but we are open to new takes on our logo and new designs of the toucan. Optional design elements to incorporate: Mountains, Est. 1978
We would like the style to be in line with active, apparel brands (Patagonia, North Face, REI, etc.). The graphics should feel outdoorsy and subtle.
Style - We are considering one of two main styles:
1. Front: Small Wilderness Travel logo on left breast; Back: Bigger logo/image
"Wilderness Travel" and/or our toucan logo (an updated take on it would be fine).
Lo que debe evitarse
Our last shirt had a very large circular graphic on the front with lots of colors, making the shirt very stiff after printing (image attached). For this shirt we would like to avoid that stiff feeling by either having a more minimalist logo on the front, or one that has part of the shirt showing through the print/negative space, to give it more movement and breathability. In general, we'd like the new version to be more subtle--these should work for men and women, and we'd like it to be something most people would good wearing on the trip itself, and after they get home.
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