As our primary focus is on Business-to-Business sales, our target audience comes from various professional industries. Our goal is to have a site that is striking but also a clean design, professional looking but also not void of personality. The majority of our business comes from return customers, but we are always looking to expand awareness of our products to new companies and entirely new industries.
The industries we serve in our three areas of business overlap somewhat, but break down into the following:
Our records reproduction/legal services wing interacts with lawyers, paralegals, and representatives from medical offices (hospitals, clinics, etc).
Our document management wing currently caters to the government and educational organizations (such as school districts and colleges). We have also been attempting to drive business from the private sector for some time now, in a variety of industries.
Our investigations wing works primarily in worker’s compensation for businesses and insurance companies.
The representatives from all of these organizations need to be able to navigate through our site to find their needed information, or the link to their desired ordering form or web application we provide, while also getting an impression of our company’s brand and the other services we offer.