Bright and Lively Website Design for Healthy Air

Clean Air Source

Me: I provide my clients with sites to market their products or services in the best light possible.

As a former designer, I have both great respect for design work, and an understanding of the process involved. I strive to provide all with as much feedback as I can. I'm also always looking for designers with whom I can establish longer-term working relationships. Even if this contest isn't for you, but your interested in keeping in touch, just send me a message.

My Client: A new business in the Air Quality Testing industry. My client is interested in a clean design that speaks of clean, fresh, healthy air quality and appeals to people concerned about the health of their families.

The target audience is home owners that are concerned about air quality and are looking for a professional service to check for mould and other health hazards related to air quality. The visitor to the site is statistically more likely to be a housewife and mother - so we are looking for something that appeals to this group.

The site will be simple - not more than about 10 pages - so a single design will do the job (no need for interior pages).

We're looking for something that appeals primarily to mothers or parents that are concerned about the quality of life for their families (particularly children).

Some words to describe the feel of the site:
- fresh
- clean
- pure
- lively
- friendly
- family
- professional

Here are some competitors or sites from similar companies, along with brief likes and dislikes of those sites. None of them are good enough quality.

http://www.breathehealthy.ca/index.html
Likes: colours ok
Dislikes: poor quality graphics and design

http://www.adviron.com/
Likes: colours ok
Dislikes: too blocky, too busy, too black

http://www.amtestairquality.com/
Likes: ok banners
Dislikes: too cold and corporate

http://www.aqtsinc.com/
Likes: ok layout
Dislikes: too cold, too blue

http://www.qualityairtesting.com/
Likes: nice layout, nice feel
Dislikes: quality of work poor

http://www.greenhome.com/products/a…rs/114926/
Likes: nice work at top - colours and feel
Dislikes: too disorganized below

A wireframe document will be provided.

We will require the final versions in PSD.

We encourage you to be creative, to ask questions, and to provide partial examples if you are unsure about whether to explore a new direction.

Feedback may be given in the form of text, or screen capture video with voice-over in English.