Corporate website rewrite for Ecommerce Service Provider

Gapp Commerce

We provide Merchant of Record services for E-Commerce web stores / owners. This includes after-the-purchase services like assuming fraud liability, fraud investigation and handling, paying transaction fees, collecting and filing of sales tax and handling customer payment disputes. We currently have integrations with Shopify to automate many of these service offerings. Our platforms are flexible enough to accept any type of shopping cart provider.

http://www.gappcommerce.com

Looking for a corporate professional feel that will appeal to our customers (shop owners) and be able to explain Merchant of Record to them effortlessly (preferably through illustration).

It should help them understand the services that we provide and how we can take many of the after-purchase hassles away from them at a reduced cost than what they may be paying today.

The site should be modern and fresh with bold colors and photography.

The site needs to have textual content that explains the Merchant of Record services since this is the number one need for SEO.

The site should needs to grab the attention of existing Shopify customers and point them to install our Shopify App.

The website will sit on top of a Wordpress theme, so this should be considered within the design.

The home page should be broken down into panels similar to Shopify / Avalara.

The second page should be more content / detail oriented. For instance an about page or a page deep diving into an ecommerce topic like Fraud or Taxes.

I like the blue that is included in the logo below. That should probably be the base color, but please use other colors that are not in the logo. Not just blue and orange.

On the home page, I'm looking for something corporate feeling above the fold, but then panels of topical content when scrolling. I'm also looking for an expanded navigation on the bottom of the page.

On the secondary page, I'm looking for a basic template for pages like about, company, newsroom, press releases, integrations, etc.

I've provided some flowcharts of some of the Merchant of Record processes to get a better idea of how to visualize our services.