Home Page - The home page should introduce our company, have a couple lines describing our product, with a call to action to have the user download our app. It should contain our name and logo, a menu (features, help, sign in, download). The description is "Your Attachments, Easy to find, Easy to file. Use email to read your messages, Use BackUp That to manage your attachments." It should scroll, like Spotify, to show various taglines/descriptions.
Generic Page - This page is a template for our about us page, news/press releases, terms and conditions, etc. The goals of these pages are to be informative. The call to action to download the app should still be on each page.
Pricing Plan - Show a comparison between our free option and paid option with a list of features from both. The goal of the page is to get the user to choose the paid option.
Features - This is a template for each of our features (attachment viewer, unlimited storage, version control, file back up, mobile app). The page should have a title, relevant image, brief paragraph description of the feature, and a call to action to download the app. These pages can also have a link to our blog, facebook, twitter and other social media pages. The goal of these pages is to sell our features and convince users to download the app.
Help & Contact Us - The page should display an FAQ section and invite users to submit feedback and suggestions through our contact form, facebook page, or twitter.