I need a landing page designed for a health website.
40-65, 60:40 women to men. They are either interested in fixing a health
condition (cancer, gout, etc), are overweight or want more energy. (It's not specifically about weight loss, but health too).
The main goal of the page is to get people to enter their email. I want the page to look trustworthy for the target audience.
I want something that can be used with a simple font like arial and look fine for main body content that may have a more 'direct response' look. ie. red headlines, yellow highlighting, etc.