Produce a new web site that emotionally resonates with women.
Create the best experience for generating a new customer order.
Generate an e-commerce product order.
A female gift-giver that is searching for a unique gift.
Shops online regularly and is willing to pay 'a little more' for unique finds.
Prides herself on her ability to find just the right gift for friends and loved ones.
Emphasize ease of use and direct visitors toward placing an order.
Design an experience that evokes feelings of confidence and trust in Curate.
Showcase the products through beautiful photography. Create a frame to be used around the product images as to soften the picture presentations.
Make use of “soft edges" but not rounded corners to any design elements.
Present opportunities for visitors to connect with the brand through social media.
Minimize user web page scrolling.
Make use of 'white space' for an upscale and feel of elegance.
Bring energy & joy to the site design through the use of color and detailed work.
Variations of the attached Curate logo are acceptable.
Variations of the attached 'shopping lady' icon are acceptable, or not using her at all is fine as well.
Choose a color palette that use uses natural and soft colors.
Incorporate brown from the attached 'boxes' image, but it should NOT be the dominant color.
Incorporate the blue/green color from the attached 'bluegreen' image.
Optional: Incorporate the blue/green color from the attached 'bluegreen' image as background and/or border in the web page.
Optional: Attached 'wood flooring' photo can be used as background and/or border.
Login, Account, Shopping Bag, Wishlist
Facebook Like, Tweet, Email for each product page
SHOP BY: Collections | Recipient | Occasion | Specials
[with pulldowns beneath each accordingly]
And then a secondary nav bar with:
About | Contact
Specific to the Category pages:
Subcategory Navigation [SubCat1] [SubCat2] [SubCat3] [SubCat4] [SubCat5] [SubCat6]
Prices Pulldown [All Prices, Under $100, $100 - $200, $200 & Up]
# Items Pulldown [25, 50, 100, ALL]
Attached wireframe files server only as a guide and are not intended to be a required layout for the website design. Feel free to design with different positioning for all elements.