We are an on-line retailer of New Citroen motor cars. Customers can order their new car on-line and have it delivered direct to their home address. They can also track it's delivery from the Factory through to the moment it arrives at their door. We pride ourselves in transparency and Customer Satisfaction. We love testimonials and telling people how good we are ;-). Our target audience are men and women, aged between 25 & 65. They are both experienced and inexperienced in web purchases. As a motorCar is VERY expensive, this is a very difficult product to retail online, so Transparency and Trust is essential
¿Qué idea tienes, qué estilo te gusta para tu web page?
As a modern online retail business, our web page needs to reflect modern design and 21st century interface and dynamics. This will be an update of our existing page http://www.citroensupermarket.com. It will work the same. The site must be clean, easy to navigate and include video in a big way
Descripciones de páginas
Homepage will have:
Cool Clean dynamic Search engine
Main video - Description of our business
Large Rotating Banner image, with sale messages and special offers
Testimonials, customer feedback and star rating.
4 Easy Step Process: "Get your new Citroen in 4 Easy Steps. Step1: Find your Car Step2: Place your Order Step 3. Track your vehicle, Step4 Delivery to your Door" this must have nice visual graphic.
Lo que debe evitarse
too busy...site must be clean and easy to navigate
too many colours
We would like to integrate video tutorial and explanation of our business. We want to create transparency and for browsers to trust us. We offer primarily Lease Cars & Vans, then New Cars & Vans and then Used Cars and Vans.
REMEMBER: this is a Retail, e-commerce site, so browsers MUST feel engaged to buy and be presented with offers, promotions and deals
THE PAGE WILL ALSO BE RESPONSIVE, SO FULL SCREEN DESIGNS TOO
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