Our objective is to inspire the users instantly when they land on the website and envision the possibility of working with Alan (Global CMO, CEO & Digital strategist).
Aesthetics, minimalism, incredible graphics, great font selection, powerful copy and immersive fast loading design are a must. We will be taking inspiration from some of the leading an most familiar brands on the market, to create a brand identity is immersive, friendly and communicating excellence.
¿A qué sector dirías que pertenece tu empresa?
Negocios y consultoría
¿Qué idea tienes, qué estilo te gusta para tu web page?
###Designers: Submit your designs early for feedback so we can really assist you. ###
To start you off we have attached two samples of design principles we think are suitable. We believe in white space and using elements to attract the eye and guide the user journey is essential. Immersion is key to tell our story.
- Style option 1: https://www.crazyegg.com/
o Make sure you click the ‘not ready to get started' to see the rest of their home page’ and go to features page (https://www.crazyegg.com/overview | https://www.crazyegg.com/ecommerce) etc. You can see all their navigation pages down the bottom in the footer.
o This style is more feature rich and perhaps even slightly playful – but it is trustworthy
- Style option 2: https://store.google.com/product/pixel_buds
o See other google store / products pages. Clean, minimalist – full screen immersive screen design with each section captivated by a hero image (you will need to have either designed or used relevant stock images| iconography | designed images)
o This style is more bold, big, open, immersive
o There will be no product here obviously, so more white space but the fonts, style, openness and connected-ness is essential as will want elements to keep the user engaged going down the site
Descripciones de páginas
**Watchers** Please get moving ASAP on the design creation process so we can work with you. We want to give you iterative feedback ASAP so you can make changes and we don't run out of time here to give you the best chance to win.
Lo que debe evitarse
Big blocks of paragraphs clumped together.
Boring templated designs.
Seek out inspiration as you see fit. Trust yourself to come up with magic. Good luck and just target this mood: Does this design wow me and will it wow a Google designer? Aim for excellence and aim for something you really will be proud of having created in your portfolio.
Some technical thoughts:
***###Designers: Have a think about space and the use of white space. Think about opening up the site to invite the user in more and pull them from section to section. For navigation element inside each section, will the user see them clearly? What will make them click it? Does this section invite the user to easily interpret and intake the most vital info? ***###
I will make myself available to guide you and help you extract the very best you can with regular feedback.
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