The Donor Motivation Program - DonorMotivation.com
We motivate planned giving! We are the recipe for donor-centric planned giving!
This program has been around for 15 years, serving over 40 charities locally in Pennsylvania and is licensed to advisors across the United States and Canada who serve hunderds of other charities in their respective communities. We are the easiest and most effective Donor-centric Planned Giving Program on the planet! We help charities increase their "Planned Gifts" - gifts of stock and real estate from high net worth donors - through a Donor-centric Presentation that speaks to the needs and fears of the donor, rather than focusing on the needs of the charity.
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Our target audience is charities – those who are responsible for soliciting gifts from wealthy donors. These aren’t cash gifts, but larger gifts of stocks and real estate, called “Planned Giving.” These people will have titles like Director of Development or Director of Planned Giving. They may also be President of the charity or members of the Board of Directors. The charities will be Universities and Colleges, Hospitals, Arts (like opera, theatre, and museum), Community Foundations (like United Way), Faith-based Charities.
They are well educated, typically very traditional, and afraid of offending their donors, a heart to serve the charity and its donors.
A Home Page
• A brief description
• Button to Add yourself to our newsletter list
• Button for order latest Special Report
• Links to charities we’ve served
• A few Testimonies from Satisfied charities
Additional formated page for:
• Who are we?
• Donor Comments
• Success Stories
• Schedule a Planned Giving Evaluation
• A Map with Links to the local Licensed Advisor
• Valuable Statistics
• Contact us
• Resource Links
Also need a Masthead for our Email and Print newsletter that matches Homepage.
Our Site should be clean, elegant, expert, useful, attractive, institutional, and stable.
Simple and useful like: http://www.Sethgodin.com http://www.Flikr.com http://www.Harrywinston.com http://www.Redacorndesign.com http://www.Plannedgiving.com (similar market space but not a direct competitor)
Elegant and attractive like: http://www.trump.com (no flash)
Design is most important, coding is an extra benefit.
See the project overview below for a few more tidbits. Also, the logo and a PowerPoint presentation on the program is attached.
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