RealStream Income Properties is a Limited Partnership (LP) whose objective is to offer investors passive ownership and ongoing cash flow through investment in a pool of income producing Commercial Properties. These tenanted, Canadian properties may include commercial, industrial and residential buildings. Typically these buildings will be small apartment buildings, retail spaces or low rise commercial offices—not high rise towers in major cities.
The target market for the RealStream LP is couples between the ages of 40-75, with a minimum of $50,000 dollars available to invest. These households will typically consist of current or previous business owners, professionals and retirees, who value competence, credentials and independent advice, and are looking to protect and grow their investment dollars.
RealStream Income Properties website will show case the Management Team and the Commercial Properties owned by the RealStream investors; it will provide information, photos and bios on the people that Operate RealStream Asset Management; it will discuss the management team’s approach to investing in real estate and it will provide a news area. RealStream Income Properties LP is managed by the RealStream Asset Management Company. RealStream Asset Management is also affiliated with DeLuca Veale Investment Counsel, an established eight year old independent investment firm managing portfolios of stocks and bonds for this same demographic of investors.
To assist designers categorize this product, it is similar in many ways to a RealEstate Investment Trust (REIT). Passive ownership in a diversified group of buildings that pay rental income to the owners and that is managed by experienced profressionals. The investors do not need to handle any decisions or operational challenges as they would if they purchased these same properties on their own.
¿Qué idea tienes, qué estilo te gusta para tu web page?
Primary Color Palette: Blue (PMS color 541/542), Silver, and Black - clean, bright layout using blue and silver grey, with not too much black in the design. If necessary to use a tertiary color as an accent, prefer a fresh bright, green.
CMS: Preference is WordPress (design only, no coding required in this contest)
Home page - visuals - mostly executive management team and staff at work, commercial building (s) in the background, positioning statement, description of RealStream, easy to read nav, link to news page
3 sub pages:
Management team - intro, photos of each partner and staff member, write up on each
Our Approach - content, custom photography, 4 sections on page
Our Properties - building shots, Images of RealStream management working for the investors, office shots as well as shots showing them viewing the potential investment properties out doors and in. Content - details on the buildings and the plan for future building acquisitions.
Many of the images will be of buildings, and the people who manage the RealStream LP. We will use real images of our buildings and will do an in office and field photo shoot with our own people. It is important that the RealStream website has many photos of people at work in the office and out in the field. At launch we will have only one building in our portfolio to show, so don’t focus the site too much on building images. We have a new logo (attached) to be incorporated on this site. Expect to use some stock photos for some interior pages. Navigation should be very easy to use for an older audience.
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