We need two page designs: 1) Home Page, and 2) Detailed Idea Page.
1) Home Page
Each 'idea post' is to have four elements 1) Title 2) Summary (60 words maximum) 3) Category and 4) Detail (300 words).
The Home Page is to contain all the ideas and list 1) Title 2) Summary (20 words only) and 3) category for all the ideas only. A category is like: Automotive, Environment & Sustainability, Education, Entertainment, Fashion.
For each idea post, the user should be able to click a 'Read More' button [and be taken to the Detail Page] or 'Buy Report' where they are taken through to PayPal to pay for their idea report.
No images are to exist for the idea posts.
The home page is to include our name and slogan: IdeasChimp - awesome startup ideas to inspire entrepreneurs.
The home page should also introduce a summary of our company somewhere. This summary is "We are Melbourne based entrepreneurs who trawl the Internet looking for consumer problems to be solved by start-up ideas. We then write idea reports explaining what the start-up idea is, how it could work, who to target and how the start-up could generate revenue."
When a user clicks on the 1) Title, or clicks 'Read More' they will be taken to that idea's 'Detail Page' (see below).
I also need the list of the Categories displayed somewhere. The categories are: Sustainability, Education, Entertainment, Fashion, Financial Services, Food & Beverage, Gaming, Health & Well being, Housing, Productivity Tricks, Lifestyle & Leisure, Marketing & Advertising, Media & Publishing, Non-profit, Social Cause, Retail, Smart devices & mobile, Sport, Tourism, Transportation
Please also include a navigation bar.
2) Detailed Idea Page: The Detail Page is to contain the same 1) Title 2) Summary (all 60 words). On this page the user can also click 'Buy Report' button and proceed to buy the idea report.
On this Detail Page, there should also be a 'Previous Idea' link with 1) Title and 2) Summary, and similarly for 'Next Idea'.
There should also be a 'Recommended ideas you should read' section based on what idea the user is currently reading.
Advertising: for both pages, I need you to include advertising space because advertising will be a revenue stream for this site. Please recommend what kind of advertising banners would best suit your design that you have recommended.