Animal Equality is an international animal rights organization that has carried out several investigations on different animal issues (farms, slaughterhouses, circuses, zoos) in many countries. The target audience for this website is people interested in animal issues, mainly woman from 15 to 40, and journalists.
Homepage should introduce that we expose the cruelty to animals shedding light into the hidden abuse at farms and slaughterhouses.
Homepage should include a menu linking to the following items:
• Our team
• Support us
Home page should highlight our latest investigation and include 5-6 examples of previous ones. It should also include a section about the media coverage we have obtained with them (our work has been featured in CNN, The Guardian, BBC, etc).