Powma.com is a marketing and portfolio site for my freelance web application business.
The target audience is:
1) Ad agencies/designers who need parts or all of small-medium sized projects completed for their clients on a freelance basis
2) Entrepreneurs with small-medium sized projects that need help through the whole process
The site's purpose is to:
1) describe what I offer
2) lend credibility through portfolio, information, and design
3) generate leads through contact form
4) provide qualifying information about new projects (specifically budget)
The call to action is to "Start your project!" which links to the "Start your project" section of the contact form.