We currently have a long scrolling single page website that is overwhelming to visitors. We are going to add product pages so we can simplify the middle section (client content, taxvid videos, etc) and give website visitors more information about our products and services. We had a template designed, which is attached. The content sections in the design are correct. But the design is bad. The top looks busy.
The white box outlined in green with the two CTA boxes in the "our client newsletters" section looks like an afterthought that was thrown on top.
"Put your client newsletters to work" section is supposed to depict that we write the content for you and automatically distribute it via email, social media and your website. Effectively driving more traffic to your website.
"Your all-in-one solution" section at the bottom is supposed to show users all of the other elements to the cloud which makes it a holistic solution. And allows them to easily look at other product pages. The current design doesn't do a good job of showing that relationship between the product pages-- that they work together to be the only solution an accountant needs.
The diagonal lines in the design are just a weird translation from the pdf screenshot. They were just a light gray background with some lines to it.