My New Financial Advisor ("MNFA"), is a "wealth manager in a box". We began as a wealth management company focused on ultra-high net worth individuals, and we are now democratizing our offering for all individuals. Quite simply, the average person cannot win, unless they have someone on their side. And that's us.
The company needs to be professional, but mercenary as our competition will be fierce.
Cuéntanos a qué tipo de público quieres llegar
77 million US Baby Boomers.
The main home page needs to have the outline for additional pages, but a clear offering needs to be made on the home page of: "Get Your Retirement Report Today!". The visitor needs to be able to fill out a form (can be reached via a button) that would enable them to enter:
- First Name
- Last Name
- Promo Code
Key message theme is: "Why Trust Wall Street Again?"
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The page should have:
- Links to blog
- Links to social media (facebook, twitter, etc.)
Key to the page is the explanation of this very simple, yet elegant concept.
There *could be* a button that one could press to lead them to a form. (Click here to get your retirement report!)
The logo needs to be prominently placed. (see file attached)
This quote: "Why Trust Wall Street Again?"
Aesthetics: The site needs to look CLEAN, MODERN and VERY SOPHISTICATED, while still being warm and inviting. Please avoid the temptation to clutter things up to make it look more 'official'. Color scheme should compliment and not compete w/ the existing logo in the attached file. Think: Apple computer's package design.