There are two goals for our site traffic:
1. Buy something in the easiest way possible. (many shoppers will be older)
2. Become involved with the community aspects of the site.
Top Header will contain: logo, 800 #, search, and 3 tabs (who we are, shopping, and community)
Main Slider contains our product image and description (like http://lunatik.com/) Image and description will be provided. Slider will also contain a buy button and social media icons.
Underneath slider there will be 3 large buttons for Shopping, Pet of the Day, and Joining the community
There will also be a Join Newsletter form.
Colors are to be bright and engaging. Design should be extremely simple.
Imagining a layout like https://plus.google.com/up/start/?sw=1&type=st
Right now we are only carrying one product, but are in the process of expanding. Site will need to focus on selling just one product, but easily modified to showcase additional products in the future.