Okabashi Shoes tuvo su nuevo diseño de página web a través de un concurso de diseño:
New website design wanted for Okabashi
Hecha un vistazo al concurso de Diseño de página web de Okabashi Shoes
Founded in 1984, Okabashi manufactures and sells flip-flops, sandals, and clogs in Buford, GA, USA. Our footwear is comfortable, affordable, and 100% recyclable - making it good for you and for the planet. Our shoes are sold online at www.okabashi.com under $20, and at retail stores nation-wide. We are also sold internationally.
RECYCLE: www.mrsmeyers.com - clean & simple, straight forward http://www.patagonia.com/us/environmentalism - clean layout & easy to understand http://camelbak.com/ - intriguing & clear HERITAGE: http://www.methodhome.com/methodology/our-story/method-firsts http://www.larabar.com/about/history/timeline (timeline) COMMUNITY: http://www.mrsmeyers.com/Keep_In_Touch
PAGE 1: RECYCLE Current page: http://www.okabashi.com/Recycle-Products/b/2493603011?ie=UTF8&title=Recycle *keep content, re-vamp design Our goal for this page is to educate website visitors that we are an environmentally conscious company who manufactures 100% recyclable shoes - and how we do it. What we want: 1. Simple, practical but also intriguing. There is no depth on the current page, it looks very flat. 2. Balance in the layout between text & images. 3. "Clickable" buttons & interactive elements that catch your eye. 4. We want visitors to know immediately its an environmental page - through colors & images - without reading a single line of text. PAGE 2: HERITAGE Current Page: http://www.okabashi.com/info/Heritage *keep content, re-vamp design Our goal for this page is to educate visitors on the history & foundation of our product. What we want: 1. Easy to read & navigate timeline w/ pictures 2. Strong sense of Made in USA & the design of our shoes dating back to the beginning. PAGE 3: COMMUNITY Current page: http://www.okabashi.com/info/Community *Content: Twitter, Facebook, & Blog feeds, images from photo contests & customer testimonials Our goal for this page is to make each visitor feel like they are part of a club or group of fellow Okabashi lovers. We want to show new visitors how people just like them have joined the community & the love for Okabashi shoes. What we want: 1. Live feeds from social networks. 2. Quote from our CEO: "For a company like ours, nothing is more powerful than word of mouth." 3. Bulletin board type image with recent events, photos, & notes from customers
Demographics: 70% female; typically ages 25-45; Active mind, body and soul; value consciuos; wellness oriented; environmentally aware Brand Identity: Personality traits = Friendly, Unassuming, Fun, Versatile, Healthy, Practical, Approachable, Energetic (but not frenetic), Solid "Okabashi shoes are a comfortable, practical support for my active life." Design traits = Clean, simple designs with easy to read messages. Colorful, but uses white as a restful background.
Todo comenzó con un brief de diseño.
Diseñadores de todo el mundo presentaron su magia del diseño.
entradas de diseño
Okabashi Shoes colaboró con diseñadores para refinar sus ideas
Califica los diseños
Y luego ... ¡seleccionaron un ganador!
Evaluaciones del cliente
Mary is a great creative mind and is easy to work with. She responds really quickly and has awesome ideas. I strongly recommend working with her!
Creemos que los concursos son una forma súper divertida de obtener diseño.
Concursos terminados recientemente:
Males - more men prep than women: 69% vs. 31% of women; The age of “average prepper” is a between 40-50 years old; Prep
from 16 to 39
Hoodies and t-shirts that will be worn by roofing engineers in our company
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