YES is the flagship entrepreneurial student group for undergraduates at Yale University, actively shaping the culture and future of Yale and New Haven. We are building a strong entrepreneurship community and a culture of innovation on campus and in the city. The purpose of the YES website is to provide information about YES, its events and initiatives, and entrepreneurial news at Yale, and act as a hub for our business plan and pitch competitions. Our target audience is Yale students and faculty, as well as potential investors and the general public.
Home page - informative but aesthetically pleasing and easy to navigate. The home page should incorporate an embedded news feed, twitter feed, and events calendar/list. The news feed can potentially be an image scroller showcasing new stories. The goal of the home page is to provide a frequently-updated and highly involved picture of YES as an entrepreneurial hub on campus. There should also be a menu bar.
Competitions page - should implement some efficient and elegant way of allowing visitors to browse different types of competitions and find out more information about them. Specifically, it should feature our flagship Yale Venture Challenge competition, as well as the YES Elevator Pitch Competition, with room for additional entries.
Conferences & speakers page - should implement a way to select and find out more information about upcoming speakers by clicking on individual portraits, as well as upcoming conferences (we have 3: one in boston, one in NYC, and one in New Haven), in a way that's both efficient and elegant.
Lo que debe evitarse
The website should look professional and modern, not too colorful and and not too flashy so that it becomes childish.
Any further content and ideas for how to create the site can be adapted from the current YES website at http://yesatyale.org.
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