What do we offer?
Furniture for all categories, Mattress, Accents, Accessories, Retail, transistional, traditional, new styles, fresh looks, resort, beach, casual.
What is our target audience?
Male, Female, 35 and up combined household income 70,000. Counties we serve Horry, Georgetown - primary target. Florence, Marion, Brunswick.
What makes us different?
Style, Selection, Service
Who is our competition?
Ashley, Rooms To Go, LazBoy, Ethan Allen, Mattress Firm, Americas Mattress
Home Accents 2, Furniture and Mattress Gallery, Americas Furniture Warehouse, Wholesale Furniture Gallery, JK Home furnishings, Bed Man, Bed King,
What myths does the customer have about us?
We are high priced, designer showroom. We have something for all price minded consumers.
What do we hate about our existing website?
convoluted, catalog, too broad
Goals of a new site:
engage consumer to contact us, engage consumer to purchase, engage consumer to come to our physical location