Cómo chrisN1p comenzó su viaje en etiquetas de producto
Diseño de inspiración
¿Qué colores quieres que tenga tu diseño?
Los diseñadores eligen
¿A qué sector dirías que pertenece tu empresa?
Alimentos y bebidas
Nombre de la empresa
Sitio web existente
Nombre del producto
Rosé (must include Produced in Le Marche Italy, the year, 12% alcohol in smaller font somewhere on the label)
Descripción del producto
This is the first wine from our new vineyard. We are looking to develop a set concept as this will be one of 5 wines we will be making. This label should invoke peaceful carefree thoughts, feelings and colours of spring and summer, the beach, outdoor eating and drinking and wildly colourful sunsets. It should give the drinker a thought as to where the wine comes from being we are in the rolling hills but only 10 minutes away from the beach. The other wines we will produce will be two bold red wines, one sparkling white wine and one sparkling rose - The idea is for the image to change slightly (maybe color or shape of design) but have the overall layout and text placement be the same between the 5 products.
Descripción de los usuarios potenciales del producto
For Rosé we are targeting mostly female millennials with average to higher income from 24-40 interested in a more adventurous, lesser known small producing vineyard happy to spend $16-25 per bottle. Looking for online shoppers or city dwellers. For our other products we are looking to attract both male and female wine drinkers.
Atributos de estilo
Necesidades de diseño
We are looking for an artist to create an image using either mixed medium (mix of photography & paint) or only paint. We are going more for abstract image to add to the actual label, which will consist of our logo, wine details, etc. We have a series of camera photos of sunsets we took in our vineyard that we would like the artist to manipulate and use as inspiration. We like the idea of either having a die cut section of the design for the color of the wine to "fill in" the color and/or embossed/relief texture included into the design. We are looking to develop a set concept as this will be one of 5 wines we will be making. The other wines we will produce will be two bold red wines, one sparkling white wine and one sparkling rose - The idea is for the image to change slightly (maybe color or shape of design) but have the overall layout and text placement be the same between the 5 products.
Lo que debe evitarse
avoid too minimalistic, ultra traditional, overly detailed as far as the label goes.
Dimensiones del envase / paquete
Something in the area of 10-12mm tall and 7.5-10mm wide
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