Mascot Design Contest for a EMR software

Halemind Inc

Product: HaleMind is a cloud based Electronic Health Records/Hospital Management Software used by healthcare providers mostly doctors to automate and digitize their clinical practice and simplify their day to day operations in their hospital.
Halemind software is developed in India with features and modules that suits Indian ecosystem and based on the needs and workflow of healthcare providers in India. It enables healthcare providers to make informed decisions, manage operations seamlessly and offer superior healthcare to their patients with real time access to patient files from anywhere at anytime.

HaleMind is an integrated platform that allows doctors to handle patients data from appointments to diagnosis, prescriptions, bills, test reports, patient charts, smart analytics, promotions etc., effortlessly. Using Halemind software Hospital administrators can manage multiple locations and doctors from a single interface. The software optimizes patient satisfaction, increases hospital efficiency and transparency and maximizes hospital revenue.

Target audience: Doctors, Private clinic practitioners, Pharmacist/Pharmacy owners, Lab technicians/Diagnostic labs, Hospitals, Admins/Receptionists working in private clinics and hospitals.

Research more on http://www.halemind.com

We want a Mascot, an animated character (male/female) with a strong personality that resonates with our target audience. The main purpose of this mascot is to build and reinforce our brand to our target customers. The mascot in a glance must represent Halemind in terms of colors, design and industry. You should personify it in such a way that it builds an emotional connection with our customers. It should be unique and likable as it represents our brand on social media. Mascot should represent Halemind culture, where each and every employee care for the product and owns the organization. We at Halemind value our customers and strive for excellent service and this should be represented in the mascot design.

Mascot serves as our company ambassador, so should be unique, attractive and engaging. It should be full of life and should communicate with our audience. It should have a story related to our product or the industry we are in. Take care of the emotion and outfit of the mascot. Feel free to be creative.